Monday 29 March 2010

SONY ALPHA :)

PHOTOS: AZIZ IDRIS

Assalamualaikum..
Hola World! :D

im here to update you guys on the SONY ALPHA LAUNCHING that was held yesterday... :)

this is an article by AZIZ IDRIS, taken from BORNEOBULLETIN online.. :)

"With the release of the eagerly awaited α DSLR range in Brunei, photography enthusiasts now have a reason to celebrate.
Multitrons Sdn Bhd, local distributor of Sony products, have introduced three entry-level Alpha cameras - the α230, α330 and α380 - delivering greater usability to first-time DSLR users by offering all-new Graphic User Interfaces (GUI), lightweight and stylish designs, as well as high performance features, allowing users to intuitively understand the DSLR camera functions and capture images effortlessly.

The α330 and α380 sport Sony's unique Quick AF Live View technology for quick and easy live view operations. Weighing a mere 450 grammes, the α230 is additionally the world's lightest DSLR camera with a built-in image stabilisation system (SteadyShot Inside) in its body.

"The entry-level DSLR cameras from Sony bear testament to the company's unwavering commitment in offering the best imaging solutions to consumers," said Mr KP Wong, the General Manager of Multitrons Sdn Bhd, during yesterday's launch at Rizqun International Hotel.

"With a simplified user interface and compact, ergonomic body design, Sony has lowered the barriers to entry for DSLR cameras so that more consumers can benefit from full DSLR functionality and easily achieve outstanding image results," he added.

Another range of high-end α cameras - α500, α550 and α850 - each deliver an outstanding combination of features to take photography skills to the next level.

Sporting improved Quick AF Live View with Face Detection and Smile Shutter capabilities, the 12.3-megapixel α500 and 14.2-megapixel α550 enable users to capture smiling faces easily.

Featuring a 24.6-megapixel full-frame Exmor CMOS sensor, which is also used in Sony's flagship α900, the competitively priced α850 delivers true-to-life reproductions with breathtaking resolutions.

"Sony's mid-range α cameras aim to further engage photo enthusiasts with advanced DSLR features that remain simple to use," said KP Wong. "With brilliant, high-resolution details and enhanced live view features, this a range makes beautiful photos effortless to capture."

The general manager also announced that a 20 per cent discount would be given exclusively to all local media representatives who purchase the new range of α DSLR in a two-week period.

The launch also saw a performance from Sony's ambassador Putri Norizah who wooed patrons with her singing talent."



courtesy of ADISON MARKETING :)

actually i got tons of pictures to share with y'all but im so layzaaayy right now..
coz i just got back from college and really am tired -.-
so i guess, i'll post 'em tomorrow lah..
Maybe.. JUST MAYBE.. okay :)

goodnight everyone...
putri loves ya! ;p

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